BACK WHEN I WAS AT Commonwealth // McCanN...
As a jr. copywriter at the agency of record for Chevrolet, I sold several nationally broadcasted TV spots and contributed ideas and writings to every creative division. (August 2014 — September 2016)
Did you try to turn up your volume? This ad promotes one of the clever features of Teen Driver Tech.
Unexpected Fare shows how surprisingly inexpensive driving can be with the Chevrolet Malibu. See B.T.S.
A retail broadcast spot for Chevy's Black Friday event. If it was overplayed on your tv, I truly apologize.
A television spot for the 2015 Daytona 500. It was most exciting to work on.
A television spot boasting Camaro Z/28 for winning the Motor Trend 2015 Best Driver's Car.
Fun internal stuff.
My red balloon project makes unofficial ties with #DayItForward for Chevrolet.
I had the fun task to direct, write and star in this video shared with our CW offices around the globe.
Worked with our design team to create a friendly introduction to the Find New Roads guidelines.
Commongoods is a market day at Commonwealth. With a handful of fellow employees, I was very proud to dream up and successfully start this event within the agency. It fosters creativity by enabling employees to sell goods and market their side businesses.
Print and paper.
A collection of print pieces for performance and motorsports that made it out into the world.
(Please click the image. There's more to see here!)
A collection of print pieces that lived within sports programs.
(Click the image. There's more!)
And here's some retail print.
For Chevrolet's support of Making Strides Against Breast Cancer.
For the 2016 Chevrolet Cruze. Emoji hangtags!
(Read the clever copy on the backside, click the image for more!)
A video showing off the fantastic 2017 Sonic Catalog. Directed with the help of my good friend Ken Burns.
They say if you've got it, flaunt it. I wasn't sure how to flaunt my Equinox catalog, but here it is in all its glory.
That one time they used my face for the launch of the sixth generation Camaro. #instafamous